The Source Trendbook relevant to all Fairyland for Fashion tradefairs is available for free on the "Trends & Events" tab.
As a (re)starting point, the source nourished by the confluences of the past becomes a river of inspiration for tomorrow, which delta is divided into 3 major branches:
Precursory Remnant: the old world is a chance, a blank page to start over. There will be no need to tap into our resources, all we need to do is feed from the source. You have to learn to see beauty elsewhere. In the details in these remains that we took to be waste. Perhaps we will have to redefine the beautiful and the useful. The shreds of the past are threads just waiting to be woven.
Reincarnated Relics: We created monsters that destroyed us. We will make them comply with the new rules. Divert them from their harmful destinies. We will have to reinvent plastic, oil, nuclear, garbage and rubbish of all sorts. It will take time and absolute tolerance in this field of global experimentation. Ridicule does not kill. And what does not kill us makes us stronger. It is up to the alchemists to take over to find the right combination, the right use of each element striving to, one day, turn the waste into gold.
Flickering Oasis: The alchemists have done their work. Beauty, calm, peace. Thinkers and artists create the formula. Everything is nice to watch. Nothing complicated. The raw material is still there, the ruins and remains still visible. Nothing should be hidden away. Never again. Simply, a curve, a line, a color are shaped. So that the useless that has become useful can also become beautiful. The first waves. Like a nascent stream of water. The mark of our efforts. The ripples that take on our new wishes and transform the world in our eyes. To transform the vision of the world in the eyes of all and to imagine tomorrow: the roles of thinkers and artists.
All details about textile trade shows organised by Messe Frankfurt throughout the world can be found at the new platform: www.texpertisenetwork.messefrankfurt.com
Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,500* employees at 30 locations, the company generates annual sales of around €715* million. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. A comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
Press officers: RE ACTIVE – Frédéric Pellerin – firstname.lastname@example.org & Dimitry Helman – email@example.com – +33 1 40 22 63 19
Messe Frankfurt France – Cassandra Galli – firstname.lastname@example.org - +33 1 55 26 61 39
- Press release (pdf, 291 KB)